Daniel J. Lewis

015 – Daniel J. Lewis – Podcasting expert

"spend focused time on a topic"

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Daniel J. Lewis is the guy behind noodle.mx – a podcast network dedicated to shows that make you think, laugh and succeed. In fact we had Erik J. Fisher of Beyond the To-Do List on Expert Empire and he’s a member of the network. And before you ask, not all contributors need the middle initial “J” to be a part. Daniel talks about how the network was created in part as an accident, but how it has provided such great leverage to him and his network of shows to rapidly grow an audience.

So why not just start your own podcast network then? Well, he actually gets into reasons why you may not want to actually consider starting your own and more so why it may be beneficial to join one. His requirements are pretty strict with a bit of lenience on joining his network, but there are lots of others you could consider. It’s really about ensuring it’s a win-win-win arrangement for everyone involved.

In addition to producing top-rated podcasts, Daniel also does a lot of WordPress work. He’s developed a premium plugin called Subscribe and Follow and regularly develops for the Genesis framework, so naturally we chat a little bit about WordPress too.

Experts mentioned

Erik J. Fisher
Matt Medeiros
Daniel Tosh
Jerry Seinfeld
Ray Ortega
Dave Jackson
Greg Hickman

Resources

Subscribe and Follow
Genesis framework
WordPress

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Mike Brooks

014 – Mike Brooks – Social Media, SEO & internet marketing expert

"open your mind – the possibilities are around us all day long. empty your cup."

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Mike Brooks isn’t necessarily someone you know. Then again, there are a lot of people you don’t know. Mike is the president and founder of Nuclear Chowder Marketing – an internet marketing company for small business. I had the privilege of sitting down and chatting with Mike back when I was getting ready to launch Expert Empire. And wouldn’t you know it, I took a lot of his advice and have been implementing it. Some of it consciously, and honestly some of it unconsciously.

I love how he really gets in to emptying your cup to truly grow. Of course, for those of you focused on more tactical actions to growing your audience, Mike (@michaelsbrooks) and I do get in to social media best practices and some must do’s for SEO.

Experts Mentioned

Michael Hyatt
David J. Soler
John Dumas
Michael J. Fox

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Steve Kloyda

013 – Steve Kloyda – Prospecting and sales expert

"never forget – the purpose of the approach"

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Have you ever looked at the Wizard of Oz through the eyes of a salesman? Steve Kloyda, The Prospecting Expert definitely has. In today’s conversation with Steve he breaks down the five key actions and questions that are evident in the Wizard of Oz and how you can apply them to your business to grow it.

  1. What’s the main purpose?
  2. Who is the right person?
  3. How do you get found?
  4. What’s the solution?
  5. What’s the next step?

Of course, these are paraphrased from what Steve actually said and he translates them in to how they can be used for business. I hope that you can relate Dorothy and her adventure to growing your audience, reach and bottom line.

Experts mentioned

Chris Brogan
Seth Godin
Cliff Ravenscraft
Malcolm Gladwell

Resources

Purple Cow
Wizard of Oz
Outliers
Podcasting A to Z (use EXPERT to save $500)

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